A zero-waste apparel brand called For Days has started a revolution in the fashion industry. Kristy Caylor, entrepreneur, fashion innovator, and co-founder of the brand, has created a line of clothing that contributes absolutely nothing to fashion’s waste problem.
For Days is a T-shirt line built on a membership model. Once you sign up, you can get three, six, or ten new T-shirts based on your preference. The most remarkable part about For Days is that when you no longer wear your T-shirt, or just don’t want it anymore, you can send it back to their headquarters. The T-shirt is then cut into pieces and upcycled into a brand new T-shirt. Not too long after that, you will receive a new T-shirt.
Thanks to this process, For Days is the first-ever zero-waste clothing brand. Instead of consumers being responsible for their clothing, For Days has taken on the responsibility for them. The brand provides an easy way for members to discard their old clothes in an environmentally-friendly manner.
Even more, For Days uses organic cotton to make the T-shirts, a much better option than non-organic cotton, which involves heavy use of pesticides. For Days sells T-shirts for both men and women, and they come in four variations of material: lightweight jersey, mid-weight jersey, ribbed cotton, and interlock cotton. You can buy short sleeve t-shirts, long sleeve t-shirts, and even tank tops. They come in all kinds of styles, too: U-neck, Crew neck, V-neck, and more. Soon, For Days will be selling more than just T-shirts, to provide members with every kind of basic.
For Days even tracks members’ “impact points,” which tell how much water, energy, and landfill waste is being saved by each person. The impact points can be exchanged for credits.
By creating For Days, Kristy Caylor has shown that it is possible to run a company on zero waste. Young designers now have Caylor to look to for the future of fashion. When you become a member of For Days, you become part of the solution to fashion’s growing waste problem. Even a small step can make a big impact.
Check out For Days here.
Featured image via For Days