Marc Jacobs launches E-commerce Playhouse

Welcome to the virtual playhouse of Marc Jacobs at his new Ecommerce website. The highly anticipated website launch on Monday, September 20,2010 after the celebrations of New York Fashion Week.

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At the entrance of Marc's new site is shots of his newest S/S 2011 runway collections, mannequins and an animated man suggesting to come inside. The playful or childish website is actually fun when surfing the store. Sales men and women are there to greet you in cartoonish Marc Jacobs attire with discussion bubbles. All of the clothing and accessories look like video game fun, but match the totally environment of the the website. One click and the actual item image appears with details. Launching an Ecommerce site is for a realistic amusing experience when done by Marc Jacobs. 

Nicole Van Straatum

Nicole Van Straatum

Nicole Van Straatum joined ifashion as a features writer. She is a graduate of Northwestern University's Medill School of Journalism and a new New Yorker. Before joining ifashion, she freelanced for a wide variety of print and online magazines.

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